Brilliant Start-up - Caspian Woods (Paperback)
How successful entrepreneurs set up and run a brilliant business
- R 323
- 14 Sep 2011
- Supply Source
- Caspian Woods
- How Successful Entrepreneurs Set Up and Run a Brilliant Business
- Pearson Education Limited
- 2 New ed
- Brilliant Business
- Number of Pages
- 216 x 139 x 17mm (366g)
The new edition of this brilliant bestseller gives full support through every step of the way of starting a business, making the whole process easier, so you remain inspired and on the road to success.
Author Caspian Woods is a renowned entrepreneur and this book includes his vast experience of starting businesses, coaching new start-ups and interviewing hundreds of successful entrepreneurs from Bob Geldof to Phillip Green.
You will learn how to:
feel positive, energised and enthused
be clear about the start-up process
be able to tailor it to suit their individual needs
know which parts to focus on for success
where to go for further reading/support.
This new edition features new material on using social media to reach new markets, improve customer service and recruit staff. It also features new information that accommodates recent changes in the economy.
- General Subject
- BISAC Subject 1
- Business & Economics / New Business Enterprises
- BIC Classification 1
- Small businesses & self-employed
- BIC Classification 2
- Advice on careers & achieving success
- Library Subject 1
- New business enterprises
- Library Subject 2
- New business enterprises - Management
- Dewey Classification
- Professional & Vocational
READY TO START YOUR OWN BUSINESS?
Starting a business is one of the most exhilarating, exciting and exhausting experiences youll ever have. At times it can feel like a daunting prospect but, with the right advice from the start, you can make sure its the start of a brilliant business.
Caspian Woods has a wealth of experience of starting his own businesses and has interviewed hundreds of successful entrepreneurs (including Bob Geldof and Philip Green). Using this knowledge, he gives you all the tools, tips and techniques you will need to take you from a brilliant idea to successful trading.
- Feel ready to take on the start-up challenge
- Know what to focus on for success
- Gain a go-getting entrepreneurial mindset
Superbly well-structured advice. The ideal preparation for the emerging entrepreneur.
Mark Strudwick CBE, Chief Executive, The Prince's Scottish Youth Business Trust