Soul of Sorbet - Ian Fuhr (Paperback)

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Product Details

28 May 2018
Supply Source
South Africa


Ian Fuhr
Johanna Stamps Egbe
Paperback / softback
Pan Macmillan South Africa
Number of Pages
234 x 156mm (268g)


Sorbet is the fastest growing beauty franchise businesses in Africa. In just ten years the business has gone from being mistaken for an ice-cream shop to being a household name. By 2019 the company is projecting a group turnover of R1 billion. The dramatic growth of Sorbet over the previous five years has driven business leaders to question: `What is so different about Sorbet?' Sorbet has been built around a series of unique business principles and practices that have dramatically changed its trajectory, setting it apart from the other beauty salon franchises and proving its success. As this book shares, Sorbet is a fundamentally different type of business - at its very soul it looks like no other business in South Africa. In April 2017, the Sorbet Group was acquired for R116 million by Long4Life, the investment holding company owned by Brian Joffe and Kevin Hedderwick. Fuhr was quoted as saying, `We are excited about joining Long4Life and the opportunity to work alongside and under the guidance and experience of industry giants. We look forward to building Sorbet into a significant health and beauty conglomerate.'


General Subject
BISAC Subject 1
Business & Economics / Careers / General
BISAC Subject 2
Business & Economics / Personal Success
BISAC Subject 3
Business & Economics / Industries / Fashion & Textile Industry
BISAC Subject 4
Self-Help / Personal Growth / Success
BIC Classification 1
Fashion & beauty industries
BIC Classification 2
Advice on careers & achieving success
Dewey Classification

Author Bio

Ian Fuhr is the man behind Sorbet. After entering the beauty business in his 50s, after a successful career in the retail space, Fuhr says, `Success is the concept of people first - not just the customers but the people working in the business.' He attributes much of that success to his staff, and the brand's `servant leadership approach' - which sees management `serving the people who are serving the people'. Get That Feeling, the story of Ian Fuhr's background, his history and how Sorbet was born is available as a paperback edition and is also published by Pan Macmillan South Africa. A perfect reading accompaniment to The Soul of Sorbet.