I Am My Brand - Springer Kubi (Hardcover)

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Product Details

Barcode
9781472971876
Department
Books
Released
3 Oct 2019
Supply Source
UK

Book

Author
Kubi Springer
Binding
Hardback
Publisher
A&c Black
Language
English
Number of Pages
304
Dimensions
234 x 156mm (234g)

Summary

Dynamic female brand builder Kubi Springer offers essential advice on how to develop and attain personal brand success.

Non-Fiction

General Subject
Business/Economics
BISAC Subject 1
Education / Professional Development
BISAC Subject 2
Business & Economics / Women in Business
BISAC Subject 3
Business & Economics / Careers / General
BISAC Subject 4
Business & Economics / Marketing / General
BIC Classification 1
Self-help & personal development
BIC Classification 2
Entrepreneurship
Library Subject 1
Branding Marketing
Library Subject 2
Brand name products
Library Subject 3
Advertising and women
Dewey Classification
658.827082

Author Bio

Kubi Springer is an award-winning specialist with twenty-two years of brand experience. She has worked global brands including Nike, L'Oreal, MTV, London Fashion Week, NY Fashion Week, P.Diddy, Rio Ferdinand, Justin Timberlake, Mariah Carey, Rolls Royce and, most recently, Aston Martin.

Since 2007, Kubi has taught brand marketing in academic institutions, corporate firms and international conferences, with clients that include: NatWest, Deloitte, Oxford University, London College of Fashion, New York University and Kings College. She has also taught at Essence magazine's 'Women Who Are Changing the World' conference in New York, SME Corp Malaysia and SWAA Conference in Mauritius.

Kubi has been featured across media platforms including BBC News, Forbes magazine, the Guardian, The Sunday Times and Virgin Entrepreneur Magazine. She has been a presenter on her own business TV show entitled 'The Kubi Springer Show' on Sky 198. Today, she is the host of the 'She Builds Brands Radio Show' on Ruach Radio and a regular contributor, providing brand commentary on BBC Radio 5 Live.